Music Video Reflection

Music Video

Scope of the Project

This assignment was to create a remake of on of your favorite music videos. My group chose to remake Kanye West's music video "Runaway". The scope of the project was to teach new angles that could be used, to teach the pre filing process, and to teach one how to edit a music video. All this is different than what the class is use to as we are use to not having to do mush pre work nor getting a lot of shots. Another scope of this project was to lead us into the entertainment side of video class. 

The Process 

For this project and along with the rest of the assignments that the class is about to do requires plenty of pre production. Some pre production assignments that my group had to complete was gathering the following copyright information, lyrics sheet, cast and production sheet, beat sheet, multiple story boards, a professional review of another music video, gathering the cast, creating a schedule, and approval from our teacher. For production (actual creation of the video) I had to gather all the dancers in the video, assign a film day, make sure all the dancers wore the same outfit, gather all the correct outfits, and film. Production was by far the best part of creating this music video as it was great fun. From getting all the dancers to participate to filming each scene was a pleasure to see it all see together and I could not have been more proud to see it all come before my eyes. In post-production (editing process) that was also a lot of fun. To edit my group used Adobe Premiere to create this video. Watching all the clips was the best part of editing as we got to see what we visioned in our eyes come to life. The most tedious part of creating the music video was matching everything to the lyrics, having to cut the sound down, and cutting down each clip. Once this was done the rest of the editing process was easy and fun to create. 

What I Learned 

Along the way I didn't learn anything technically with the editing process as I have been using Adobe premiere editing software for awhile now and I don't really think that there is anymore for me to learn with the editing process. One thing I learned technically about the camera and film making is using more shots than the typical six shot system. Professionally I learned a lot. I learned how to organize a large group of people and communicate with them to get everything the way I wanted.

What I Would do Differently

After watching the video multiple times and presenting it to my classmates there is only one minor change that I would like to make. The one change I would like to make is ado more close ups of the dancers. Adding more close ups add more emotion and feeling to the video. I feel that this is something he video lacked which was a person for the audience to connect to. In one of Kanye's other music videos he provides a lot of close ups which makes the audience feel more connected to him. 

What I Would do the Same

I would do everything the same. If I could go back in time I would change nothing as I am very proud of this video and think nothing is wrong with it. 

Experiences 

Some experiences I had when creating this video is how important communication is. A big part of this video coming together was my ability to be able to communicate with all our dancers and making this happen.

Conclusion

Overall, this was a fun project to create and I hope the class has more like this in the future. 

Nelson Atkins Bauhaus Poster

Bauhaus Poster

Why I Chose The Bauhaus

I chose the Bauhaus Movement because I really liked how clean and simple the artwork was for the movement. Another reason I chose this topic was it is easy to create. The Bauhaus is easy to create because it uses simple shapes with vibrant colors and utilizes a neutral Earth tone background to make the shapes pop out and catch the eye. The last reason why I chose The Bauhaus Movement is the artwork is more my style. Other artist and movements were complex and all had a underlying message beneath the artwork. But the Bauhaus is simple clean and has no deep underlying message that the artwork is trying to get across it was mainly just done for fun and thats what art and graphic design should be for. 

The Sketches 

Before creating the finished product of the Bauhaus Movement poster the class was asked to sketch out what we would like our poster to look like and to take inspirations from our sketches and make the best one on Adobe Illustrator. As one can see I have some sketches that are black and white and some that are colorized. The colorized ones are what I was going to make as I wanted those to be my finished product. In my personal opinion I think the colorized ones are the best sketches that I created and the most creative. The inspiration behind my sketches came from hours of research during class I spent quality time looking at all different kinds of Bauhaus posters and the ones I liked the most I imitated to my best ability. What made a poster worth recreating to me was legible font, Simple and clean, explains the movement without having to type out an explanation, and lastly bright colors an a neutral background. 

The Process 

The process of creating two of my four finished sketches was quite simple. Each poster only took one class period to create as the poster are simple but get the message across. The program I used to create these posters was Adobe Illustrator. To create both posters I used only triangles, circles, squares, lines, vibrant reds blues and yellows, and neutral backgrounds. To make the text less boring and add some character to the poster I slanted the title or I added lines to each letter and made kit extend off the page to catch the readers eye. When creating these posters one thing that I was really going for was explaining the movement through the artwork. My fellow peers did not do this well as they had their artwork on the poster but unless one knew the artist or movement the poster made no sense. Which in my opinion makes their handwork useless since it dosen't get the point across. 

Feedback

Some positive feedback I received from my classmates would be Nice use of colors, Love the artwork, Love the simplicity and how clean the artwork is, and lastly the title being slanted adds a lot of character and makes the poster more interesting. Some constructive criticism I received was the poster is plain, and lastly The information about the exhibit needs to be organized in a different way. The last constructive criticism was the best feedback I received for this project as I used it to my advantage. Instead of just listing out the the needed information I put most important information bigger and in the middle of the screen and the least important smaller and out of the way. 

Conclusion 

Overall, I am proud with how my first poster turned out. To me this is the poster that really expresses the movement and is the most appealing to the eye. This is going to the the artwork I am submitting to be printed and receive a hard copy of.