Elements of a Poster

Posters

Summary of "The Character and function of the Poster"

Posters have been around for quite sometime and influence the brains of many. The posters job is to stand out the catch eye of a viewer who only has a few seconds to look at something when passing by. This is why posters have to stand out by having bright colors and a clean design or an eye popping image to grab the attention of many. Another thing a poster must provide is text that us not to long nor typography that is hard to read since the view only has a few seconds to stop and read in today's time. The function of posters in today's world would be to express political views, inform others of cultural events, to provide audience entertainment, and to provide a message to those who stop and look. Other key functions of a poster is to stimulate, activate, mobilize provoke, motivate, and lastly convince and audience.

Summary of "The Laws of Poster Designing"

General Demands of Poster-Designing:
Some general demands of good poster designing would be the message on the poster has to be legible and an understanding message. This means no crazy colors or typography. Another quality a great poster has to be is innovative. The last general demand of poster designing that will create a great looking poster is it should be memorable and establish a new contact between the viewer and topic.
Lettering in Poster-Designing:
When it comes to lettering in poster designing a good poster should have lettering integrated in the poster and remain memorable in the viewers mind. If the lettering is placed outside the picture the lettering must be proportional to the pictures on the poster and should have the same composition and color of the rest of the poster. Another important factor of lettering is the words on the poster should be able to present important information in a quick manner and be legible from a distance. The last important factor of lettering is information should be quick and concise and have a dynamic effect on the audience.
Shapes in Poster-Designing:
The objective of shapes in poster designing should be to clearly express the ideas of the poster. When using shapes on a poster it is important for the shapes to be arranged accordingly, large and effective from a distance, clear shapes, should draw the reader's attention quickly. If the graphic design on a poster is done well it will cause the audience to be more engaged in the poster and make a emotional appeal to the reader which will cause the poster to be more memorable.
Color in Poster-Designing:
Coloring plays a huge factor when creating posters. Color can be used to express the issue ranging from social, economics, political, and cultural campaigns. One use that color provides posters is it serves as communication to the audience. When choosing a color pallet for posters it is good for the colors to provide contrast but at the same time blend together.

Three Key Points

One key point I learned while reading this article is when creating a poster Color is one of the most important factors because it can provide emotion and draw the audience attention. This is important because in the future when I am creating a poster I will look at color theory and select colors that send a message that I am trying to get across without having to say many words. Another Key factor I learned is a good poster should be memorable in the readers mind. This is important because If an artist works hard on a poster for a company but it isn't very effective because it does not stick in the minds of the audience then the work was useless. The 3rd and last factor I found useful in this article is about lettering. I learned that if the lettering is not inside a photo but next to a photo the lettering has to be proportional so the poster does not look out of place. 

 Favorite thing and value

The favorite thing I learned is the the color theory and choosing a good color pallet. This will be very valuable in the future because choosing certain colors can send a message to the audience without having to use words. Choosing a good color pallet is valuable information because choosing colors that don't blend and contrast to much will cause the poster to look less aesthetically pleasing.

Conclusion 

Overall this was a really good article and provided great information that I will be using in the future when I am creating my poster for a graphic design class.